Behind the Build: Surescripts’ Website Transformation Journey
Surescripts is an essential player in the healthcare market. Their powerful, purpose-built solutions streamline prescription and information sharing processes for professionals across a variety of healthcare organizations, helping to improve the lives of millions of patients and advance the industry as a whole. But the company’s online presence was in need of some care itself.
Surescripts partnered with Clear Digital to refresh their brand and overhaul the website from end to end. The result? A bold new visual style and a site that gets a clean bill of health for usability and engagement.
The Clear Digital team worked closely with Surescripts to bring the company’s recent brand refresh to life with a striking look and feel, fun visuals and animations, and a consistently on-brand UX across the website. A new user flow-driven structure makes it easy for everyone from EHR vendors to specialty pharmacists to find and understand the products that best support their unique needs.
And the site runs on a Drupal platform, hosted by Pantheon for total security and top performance. It’s an award-winning experience that delivers on all of Surescripts’ goals while driving the engagement needed for optimal lead generation and healthy business results.
